Not someone who makes memes.
Someone who IS one.
Before it was a cat with bad grammar. Before Doge. Before every reaction image on the internet. A meme was a serious academic concept — the cultural equivalent of a gene.
Just as DNA replicates and transmits biological information, memes replicate and transmit cultural information. They mutate. They compete. The ones best adapted to their environment survive and spread.
The internet didn't create memes. It just gave them a faster nervous system.
While the internet was still discovering that cats could haz cheezburger, a computer science student at Kingston University was studying why it spread.
Under Jonathan Briggs, Colin Porter formally studied internet memetics — the mechanics of how cultural units propagate through digital networks. Not as entertainment. As transmission theory.
This was 2010. "Can I Haz Cheezburger" was peak culture. Most people thought memes were jokes. Colin was studying the underlying architecture.
Most people study something. Some people do it. Very few people become it.
The pattern is consistent across 15 years: Colin identifies a cultural signal before it reaches critical mass, positions inside it, and watches the world arrive where he already is.
This is not luck. It is the application of memetic theory to real-world positioning. Understanding that the question is never "is this popular?" — it's "is this transmissible?"
These are not brands. They are memes in the original sense — units of cultural transmission currently spreading through the network.
A sample of the namespace infrastructure:
You've read the theory. You've seen the proof of work. The signal is live, the memes are active, and the deadline is real.
If you're a farmer facing April 2026 — there's a solution. If you're an investor who recognises the signal — the conversation is open. If you're just here because the croissant brought you — welcome. That's how memes work.